Selected work / 06 projects

Architecture, products and visual systems.

I turn complex briefs into clear spatial, product and visual systems, carrying the organising idea through design decisions, collaboration and delivery.

Synthia Jahan · Canada hello@synthiajahan.ca
01 / Product + interaction 2026

PIGMENT

A meditation on seeing. A colour-study instrument for painters, built from my own studio practice.

PIGMENT observation screen: a marker on one horse in a field study and the question What colour is this?, with the sampled colour hidden until the painter commits.
Practice · the sampled colour stays hidden until you commit

Your eye, before the eyedropper.

I made PIGMENT because I wanted a better way to train colour judgement before reaching for an eyedropper.

Practice asks you to estimate a colour in context before revealing a fixed sampled patch. Studio reads colour areas, compares them with paints you own and a 72-paint catalogue, and keeps uncertainty visible rather than pretending a screen is paint.

I defined the product, interaction model and visual direction, then used AI coding tools to help implement, test and refine the browser instrument.

Role
Product concept, interaction design and visual direction. AI-assisted implementation and testing.
Product
Live browser product. Patch sampling, perceptual colour comparison, LCh estimate controls, owned-paint palette, catalogue search, spectral.js mixing estimates and local observation history.
Design boundary
Screen colour comparisons and mixing estimates are approximate starting points. Actual paint behaviour depends on pigment, tinting strength, opacity, binder and spectral response.
PIGMENT Practice start screen: the heading Look again, with options to try a sample or upload an image beside a field study of Icelandic horses.
Practice · start with a sample or your own image

Some colours stay unnamed.

Studio compares what you see with the paints you own and a 72-paint catalogue. When nothing is close enough, it says so. That is a useful answer.

PIGMENT on a phone: the field study above, the question What colour is this? and a Make an estimate button below.
Practice on a phone
On a narrow screen

The reference stays in view.

The method holds on a phone: the reference above, the question and your estimate below. No account, and your images stay on your device.

Try PIGMENT
02 / AI product ownership + interaction 2025–2026

উৎস Utsa

A portable coordination agent being developed to connect needs with offers made at different times, across the channels communities already use.

Utsa identity with concentric coloured nodes and an incoming thread
Utsa · product identity and demonstration narrative

A coordination layer, not another destination.

Utsa grew from OfferNet coordination research into a product question: how can a community remember useful offers and needs across time, explain a possible fit, and let people decide privately?

I lead product direction, interaction logic, naming, identity, evaluation and demonstration. Earlier prototypes ran in Discord; the current direction treats Utsa as an independent coordination agent that can integrate with Telegram, community websites and other host environments.

Role
Product owner. Product and interaction direction, naming, identity, evaluation and demonstration.
Collaboration
Dhaval Khatri engineered the Discord integration. The coordination model builds on OfferNet research.
Demonstrated outcome
One of three awarded teams from 28, BGI Sprint I, June 2026. The agent connected a new need with an earlier offer during the live demonstration.
Product decision

Bring the matching function into existing community channels.

Early work explored a dedicated contribution interface. The product direction shifted toward an embedded agent, placing matching where people were already working.

This changed the interaction model from navigating a portal to stating a need, retrieving relevant context and explaining a connection.

OfferNet interaction study showing offers, needs, matching and attestation
Earlier interaction study · Offer / Need / Match / Attest. Attestation and portable reputation are design directions, not demonstrated Sprint capabilities.
Demonstrated behaviour / 2026

A current need.
An earlier offer.

In the Sprint demonstration, a new need led Utsa to an offer from weeks earlier. It explained the fit and connected the participants.

The demonstration establishes retrieval and need–offer matching. Attestation, portable reputation and broader persistent coordination remain development directions.

View the Sprint finals

Hand drawn Van Volunteers mobile screens for profiles, maps and connection flows
Earlier civic matching study · Paper prototype
Where the question began

Making contribution easier to find.

Earlier civic matching work explored how people could find relevant ways to contribute. The AI product carries that question into conversation and memory.

The paper prototype records the earlier interaction research. It is separate from the current Discord agent.

03 / Spatial strategy + modular systems

BuildingBloc

Deployable infrastructure, from a medical-device microfactory to a modular campus.

Modular campus concept with a shaded courtyard and public gathering space
Vertex / KIMSSEA · Commissioned campus concept

Coordinate equipment, people and movement.

Innovation Lab, now BuildingBloc, commissioned the studio to translate technical programmes into environments that operators, investors and partners could evaluate.

The work spans controlled production spaces, transportable modules and campus-scale arrangements. Workflow, servicing and human use guide the spatial organisation.

Role
Concept design, spatial strategy, modular environments, interiors, campus planning and visual communication.
Commission
Innovation Lab, now BuildingBloc. Programme development, investor communication and innovation submissions.
Stage
Commissioned early-stage concepts. Presented as design studies, not built work or engineering documentation.
Cutaway of a container microfactory showing storage, printers and standing workstations
40 × 8 ft microfactory · Storage at the ends, printers and standing workstations along the centre

A working plant within a container.

Raw-material and finished-device storage occupy opposite ends. Printers sit below a continuous work surface, with standing workstations through the centre. Roll-up doors support loading and setup.

The same concern for circulation and servicing carries into the larger campus studies.

View the full project
04 / Identity + art direction 2026

BGI visual systems

Three distinct identity projects in the BGI ecosystem, with shared attention to visual rules, applications and handoff.

A / July 2026

Open Build

A title block for a recurring series.

Open Build event banner with drawing annotations and a title block
Campaign application · BGI Open Build

Dimensions, annotations, revision marks and a title block form a repeatable announcement format. Black, white and redline accents distinguish primary information from technical detail.

Role
Concept, visual identity, brand guidelines and handoff.
Delivery
Reusable kit for a production designer to execute subsequent assets.
Open Build brand rationale, palette and typography specification
Guidelines · Palette and typography
B / August 2026

Commons / HyperSprint 01

A quiet front. A measured back.

Black omega crewneck front and back concept visualisations
Concept mockups · Scale and placement study

BGI Commons is the house; HyperSprint is the series; 01 is the edition; omega is the subject. A small front mark and a larger field of arcs and nodes carry that hierarchy across the collection.

Role
Identity and merchandise system, art direction, artwork preparation and production handoff.
Delivery
Production artwork and placement logic across apparel and accessories. Mockups are concept visualisations.

View Commons storefront

Omega front mark with a yellow datum and placement specifications
Mark · Datum, scale and placement
Omega back field construction with arcs and vertical datums
Construction · Measured arcs and nodes
Omega imagery developed from a figure into an eye signal and tote application
From figure to signal · Application study
C / June 2026

BGI Sprint

One origin. An open edge.

BGI Sprint identity artwork on an indigo field
Event identity · Hold the Thread

Start at one node, shift from geometric to hand-drawn, and cross the edge of the frame. Three rules extend the thread across lockups, event graphics and merchandise.

Role
Brand design and art direction; merchandise and shop workstream lead.
Delivery
Identity, colour and type rules, communication assets and production files, including placement and decoration decisions.

View Sprint storefront

Sprint thread rules: origin, travel and escape
Origin · Travel · Escape
Sprint thread variations: arc, loop, descent and branch
Thread grammar
05 / Architectural design + project delivery

Vancouver Laneway Homes

Selected built homes, led through design development, permit coordination and delivery at Smallworks.

Kitchen with walnut cabinetry, a grey island, three pendants, twin skylights and black-framed garden glazing.
Role
Lead Designer + Project Manager, Design-Build.
Context
Selected prior residential work at Smallworks, Vancouver, BC.
Delivery
Design development, permit and consultant coordination, and project delivery.

Make a small footprint work in daily life.

Built homes give the spatial work a direct test: circulation, storage, light and the details people use every day. These projects show the relationship between design decisions and completed rooms.

Built laneway home with dark siding and warm interior light
Completed home · Exterior
Custom kitchen with a full-height storage wall in a built laneway home
Completed home · Kitchen and integrated storage
06 / Architectural concept & feasibility

Cox’s Bazar Surf Hub

Phase 1 architectural concept and feasibility study for a surf hub, boutique hotel and public programme on a constrained coastal site.

Concept rendering of a surf hub with terracotta screens and a crescent stair
Architectural design intent · conceptual rendering

Raise the public programme. Shade the ocean frontage.

The scheme places public uses above a wet-tolerant lower zone. Deep overhangs, terracotta screens and operable glazing shade the ocean elevation; a crescent stair links the levels and keeps circulation legible from the frontage.

Three stages of the surf hub design from early concept to developed direction
Design evolution · concept alternatives and developed direction
Surf hub schematic plan Ground
Ground · concept-stage plan
View upper-level schematic plans
Surf hub schematic plan Second level
Second level · concept-stage plan
Surf hub schematic plan Third level
Third level · concept-stage plan
Surf hub schematic plan Fourth level
Fourth level · concept-stage plan
Role
Architectural designer · Synthia Jahan Studio. Concept, feasibility and schematic design intent.
Commission
Paid Phase 1 concept and feasibility package.
Stage
Unbuilt schematic concept. Detailed verification, code review and permitting sit with local architectural and engineering teams.